Develop a name and a logo for the new “DB Lab” that satisfy high international standards.
Innovative, creative, modern, state of the art, entrepreneurial.
Innovative, creative, modern, state of the art, entrepreneurial.
The aim of the project is to develop a top-notch branding for the “DB Lab”. The design should communicate the independence, creativity and expertise as a visionary hotbed and incubator of innovation.
In order to fulfill its innovational aspirations, Deutsche Bahn AG is planning its own innovations lab (working title: “DB Lab”). The aim for this lab is to develop into a competence center and incubator for group-relevant, design-driven product and business innovations. Primarily, the lab’s role should be one of innovative inspiration, consultation and enabler for all the sectors of Deutsche Bahn that deal with the mobility of people (passenger transport).
Deadline ends in 19 days. 10.000 € total reward.
More information:
http://brand-the-lab.jovoto.com/
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